When it came to his best-known motorbike, George Brough did not beat about the bush. 'Superior' said it all. And, to be fair, it was! Saying that, Brough - and his small team of Nottingham-based engineers - were responsible only for the frame. The engine and cycle parts were outsourced. Initially, JAP - and later Matchless - provided the power. All the parts, though, still had to be coaxed to work as one. Brough, and the boys, clearly did a good job ... the SS100 was widely considered to be the best bike in the world!
Brough was among a group of riders, who, time and again, set about proving the Superior's worth. Both at circuits - and in land speed record attempts - the bike was a regular sight, in the '20s and '30s. As usual, racing 'improved the breed'. Tweaks at the track trickled down into mainstream SS100 production.
TE Lawrence - better known as 'Lawrence of Arabia' - was in love with Brough Superiors. He owned a succession of them ... all topped off with his trademark stainless steel tank. Sadly, he was to be fatally injured, whilst riding one of them. Of course, his best-known mode of transport was the cantankerous camel. But, for many, no 'ship of the desert' could ever match a Brough Superior steaming along at full chat!